We caught up with Burton CEO Laurent Potdevin to discuss the brand’s involvement in the 2010 Olympics in Vancouver and how he sees the Games furthering the sport and helping grow the industry.
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October 28 2009 |
1,766 views
We sat down with Torah as she charges towards the Olympics, works on her new Roxy Bright Edition line,rehabs from shoulder surgery, and shares how the current economy is affecting pro riders.
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August 27 2009 |
3,111 views | 28 comments
In an effort to increase the exposure of alpine snowboarding, a group of hard-booters including bronze medalist Chris Klug, have banded together to form America’s Snowboard Team.
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August 17 2009 |
138 views
Summer months are not very kind to many ski resorts and mountain retailers. Check out what SolVista Basin is doing to add some “new flavor” into an established summer activity.
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July 08 2009 |
224 views | 1 comment