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The Dew Underground Aquarium Car is being used to promote the Dew Tour stop in Portland Aug. 13-16, 2009.

Drowning in Dew: FUEL TV & Dew Tour Craziness

Nemo, Fuel TV, and Mountain Dew have created an interesting guerrilla style promotion to drive awareness for DewUnderground and the Dew Tour. Check out how they are promoting the Portland stop.

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Steven Hemphill

  • August 06 2009 | 237 views

Battling Gray Marketing: Völkl Teams Up With Net Enforcers To Patrol Internet Sales

Völkl VP of Marketing Geoff Curtis outlines his company’s new plan for waging the war on gray marketing.

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mike lewis

  • June 30 2009 | 475 views | 2 comments

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