JP Collett

Catching Up With: Smith’s J.P. Collett

Smith’s Surf TM and Promotions Manager J.P. Collett recently got tapped to take on the company’s snow team as well. We find out what it takes to promote the brand and athletes across sports.

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mike lewis

Smith Revamps Marketing Department

While most companies are scaling back and holding the line on promotions, Smith Optics has been experiencing growth and is looking to keep the momentum alive with some strategic changes in its snow marketing team.

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