Nidecker released its new board shape, CamRock, at SIA. TransWorld Business caught up with the company’s head shaper, Stephane Radiguet, and brands and marketing director, Robert Etienne, after their first on snow demo to find out what makes this technology stand out from the rocker revolution reshaping board specs and get retailers’ reactions.
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Nidecker through a bash in its booth on the second day of ISPO to celebrate it’s 25th anniversary of producing snowboards and to launch its new CamRock technology.
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