boardsports

How To: Improve Profitability Through Superior Service

A 1980 government study about pissed-off customers showed that 96 percent of them do not complain, 90 percent will not return, and 13 percent will tell at least 20 others that you suck. That was nearly 30 years ago, when the Internet was still a twinkle in Al Gore’s eye and your customers had about one-billionth the options for sharing their experiences and spending their money. Here are some tips to help you and your staff.

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mike lewis

How To: Make Your Job Work for You

Career management isn’t something that comes naturally to many in the board sports industry. Usually people are drawn to this business because of the lifestyle and working in this niche is a passion—a chance to get up every day and go to work doing something you love. This article provides some inside tips on how to maximize success in your current position, or how to successfully find your next.

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biz_editor

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