SPY hosted its second-annual On-Snow Quaffing Tournament at Copper Mountain Expanding the Happy Lens Line of Goggles PHOTOS: @TrippFayPhoto Coming out of SIA, one theme rings true: categories are growing and brands are pushing the expectations for innovation. Goggle technology is no exception. Andrew Thomas, marketing manager at Spy Optic, contributes their proprietary Happy Lens offering
Chairlift Talk for SIA’s On-Snow Demo | What Stood Out Our legs are tired, our voices are shot, but SIA’s On-Snow Demo is always the best way to end the busy tradeshow season. It also doesn’t hurt when Mother Nature decides to dump a lovely 12 inches of snow at Copper Mountain just in time for the
What does a mini-ramp, arcade, bike repair shop, and skate gear showroom all have in common? All are housed in a 100-year-old historic building in the heart of Vancouver that Landyachtz now calls home. Read up on what the brand has been up to, and its plans to help build a nearby community skatepark.
Here's a look at everything that went down at #SIA2016, including how the latest products in the snowboarding space are shaping up, and which brands have the most compelling stories moving into the 2016-17 season.
From a creative and technical standpoints, brands were firing at all levels. See who is working to elevate product offerings in helmets, new lens advancements, and more.
On the men's and women's outerwear offering for Winter 2016/17, we're seeing bibs trending. Find out what else is new when it comes to tech, materials, and overall trends.
Hardgoods Trends at SIA 2016 Reporting: Kailee Bradstreet, Kelsey Smith, Hayley Helms More rider integration on all levels was a common theme when it came to boots. Rider-driven customization with the help from Boa, as well as double liners for more secure heel comfort, and flex control from brands like DC and Vans seemed to be
TransWorld Snowboarding’s Riders’ Poll Awards Wrapped Up on Friday Night in Denver, CO Photos: Chris Wellhausen, TransWorld SNOWboarding Alongside a proper eight-piece marching band, Peter Line and Eddie Wall welcomed a packed house for the 17th Annual Riders’ Poll Awards. The night kicked off with a tribute to the late Chris Brunkhart. A chronical of snowboarding’s
KnowShow returned to Vancouver with a flourish for Winter 2016 last week, and overall the show was a productive one. Retailers spanning the gamut from across the country showed up in attendance for this event, which has become the largest show for that market.
The show took place in Miami's gentrified art district of Wynwood, at the Mana Wynwood. The neighborhood houses more than 70 galleries and has installations of street art painted on every wall, sidewalk, and street sign throughout the area, making it the perfect backdrop for the inaugural Miami show.
Burton Girls Ride Day focuses on getting girls out on the snow, and feeding the snowboarding stoke in the female community On January 16, Burton hosted over 50 chicks, ranging from 6 to 60, at Mammoth Mountain resort for this year’s first Burton Girls Ride Day. The ladies had to battle some questionable early-morning conditions, but
Top Trends Seen at Surf Expo this January 2016 Reporting by Kelsey Smith & Kailee Bradstreet Just like the past couple of seasons of Surf Expo, this January’s show was busy with orders being written. A variety of retailers, both East Coast based and beyond, seemed to be walking the show with a purpose. At a
Emerging Trends Seen at Outdoor Retailer Winter Market If Winter Market 2016 at the Outdoor Retailer trade show is any indication, the historically conservative outdoor industry is gearing its message more and more to that youthful consumer with its 3rd installment of the Venture Out Zone, an area dedicated to new and emerging brands. The