ASR Yeilds Positve Results and Reactions

Steven Hemphill

• September 21 2009
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ASR has wrapped up and come to a close, and the expectations of many were met and even exceeded. Positive reactions from attendees have been flooding in, and it seems to have been another successful ASR. Global Surf News recently wrote a article with reactions from people thoughout the industry:

ASR Marketplace said it exceeded expectations during its September 10th-12th event “with an air of optimism spurring order writing and planning for the future.” Over 500 brands showed spring and summer 2010 lines to thousands of buyers, media, athletes and industry professionals.

Also, with plenty of orders being placed and solid attendance, ASR (ASR does not release official attendance figures) left many people excited about what the future holds.

“The industry showed a positive and resilient direction over the last three-days,” says Andy Tompkins, VP of Nielsen Sports Group. “Both buyers and brands were ready to work and reinforce partnerships for future success. There was a strong feeling on the floor that industry sales were beginning to climb back up and this contributed to an overall feeling of hope for the future.”

To read the Global Surf News article visit www.globalsurfnews.com and for more information about the event and more interviews check out asrbiz.com.