Facebook Expands Audience Network

Facebook is Going to Serve Ads to Non-Users

Even if you don’t have a Facebook account, you will still be affected by the social media site’s improved Audience Network Facebook is expanding its Audience Network, and will now begin to serve ads on websites and apps beyond its own, even to those that don’t have an Instagram account. The social media platform has also


Discount Pre-Sale Tickets on Sale Tomorrow for Fourth Annual Snowboard on the Block Festival

Snowboard on the Block Pre-Sale Tickets Going on Sale

Snowboarding Event of the Year Featuring Film Premieres, Pro Rail Jam, Live Music and Much More Back in Denver Oct. 14-15, 2016 Facebook | Twitter | Instagram #blockfestival DENVER, Colo. (May 26, 2016) — Discount pre-sale tickets go on sale tomorrow for Snowboard on the Block Festival presented by SNOWBOARDER and TRANSWORLD SNOWBOARDING with savings


Electric Named Outside Gear of the Year Award Winner for Second Year in a Row

Electric Stacker Receives Gear Award from Outside

Electric Stacker receives top honors San Clemente, California (May 27, 2016) –Electric has made history, becoming the first company to receive Outside’s Gear of the Year Award two years in a row for the same category. The new Stacker, Electric’s most technically advanced frame to date, was chosen as the best of new sunglasses for 2016. “The Stacker represents


etnies Welcomes Ryan Lay

Ryan Lay Joins etnies' Skate Team

Ryan Lay joins etnies’ skate team May 26, 2016 (Lake Forest, CA) – Today, etnies is proud to add Ryan Lay to the skate team. Ryan “Punchy” Lay is the perfect addition to the etnies team with his creative perspective, smooth style, and commitment to giving back. He will be joining the global ranks of the


Georgia May Jagger’s New Gig: Global Brand Ambassador for Volcom

Georgia May Jagger is Volcom's New Global Women's Ambassador

Georgia May Jagger is dipping her city toes into the surf For a new gig as Volcom’s global brand ambassador, the London-based model has been frolicking in the waves off the coast of Kauai with dolphins, models Keilani Amus and Tina Kunakey, and pro surfers Quincy Davis, Coco Ho and Maud Le Car. The forthcoming spring campaign, which also heralds an


evo Heads to Denver with Edgeworks and The Bicycle Doctor

evo Partners With Edgeworks and The Bicycle Doctor

Seattle-based retailer evo partners with Edgeworks and The Bicycle Doctor to enhance the retail and service experience for Colorado action sports enthusiasts SEATTLE, Wash. (May 25, 2016) – Seattle-based action sports and outdoor retailer evo announced the purchase today of Denver, Colorado businesses Edgeworks and The Bicycle Doctor. Joining forces to expand in Colorado connects



Oakley Surf Shop Challenge Hits Santa Cruz This Friday

Eight Events Determine America’s Most Core Surf Shop CARLSBAD, Calif., May 25, 2016 – The 2016 Oakley Surf Shop Challenge lands at Pleasure Point, Santa Cruz, Calif. this Friday, May 27th for the Northwest stop of the seven-event regional qualifying series. Northern California-area surf shops will compete for the opportunity to represent their region against


Twitter Makes New Changes To Mobile App

Twitter Makes More Changes To Its App

In an effort to stay current and on-top of the mobile market, Twitter has updated the functionality of its app Twitter announced this morning that a handful of updates would be arriving “in the coming months.” Included in the updates are that photos, tagging other users, and your own username more no longer factor into


Joani Lynch Has Been Named Mammoth Mountain’s VP of Brand Marketing

Joani Lynch Named VP of Brand Marketing at Mammoth Mountain

Joani Lynch will oversee all creative functions, social media, public relations, content generation and advertising in her new role Mammoth Lakes, Calif. – 22-year snow sports industry veteran Joani Lynch has been named vice president of brand marketing for Mammoth Mountain. In this role Lynch will oversee all creative functions, social media, public relations, content


Dave Mirra Posthumously Diagnosed with CTE

Dave Mirra Diagnosed with CTE

The BMX legend suffered from CTE, the degenerative brain disease associated with concussions It’s been a little over three months since the BMX community lost legend Dave Mirra to a self-inflicted gunshot wound. This morning, ESPN released an interview with Mirra’s wife, Lauren Mirra, and news broke that Dave Mirra was tested positive for Chronic Traumatic Encephalopathy, or


Registration for the October LA Men’s Market Show Is Now Open

Registration for the LA Men's Market Summer 2017 Show is Open

The LA Men’s Market Summer 2017 Show takes place October 18th & 19th, 2016 May 24, 2016 – Coming off the heels of it’s 3-year anniversary, LA Men’s Market has announced that the Summer 2017 Show will take place on October 18th & 19th, 2016 at the California Market Center. The new dates fall within the Los Angeles


GoPro and Red Bull Form Exclusive Global Partnership

GoPro and Red Bull Form a Global Partnership

Two of the World’s Strongest Brands Team Up to Cross-Promote and Innovate GoPro to become Red Bull’s exclusive Point-of-View Camera and Content Partner SAN MATEO, Calif., May 24, 2016 — GoPro (NASDAQ:GPRO) and Red Bull today announced they are joining forces on a multi-year, global partnership that includes content production, distribution, cross-promotion and product innovation. As


The Weekly Grind Episode 31: Motocross, Skate, and BMX

The Weekly Grind: May 25-29, 2016

The Weekly Grind covers all the major happenings in action sports every week Included on this week’s The Weekly Grind is the news that Columbia will play host to the 2016 UCI BMX championships. Last year, Belgium hosted the championships, with extremely wet conditions. You can watch live on Red Bull TV. Also this week,