Burton To Design 2010 U.S. Snowboarding Team Outerwear
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- February 02 2009
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- 6 comments
Burton and GORE-TEX have teamed up to provide the outerwear for the U.S. Snowboarding team as they prepare to head to Vancouver early next year. Burton supplied the memorable outfits that saw seven Americans claim medals including Hannah Teter and Shaun White stomping gold in the pipe last time around in 2006 in Torino.
Here are some details from teh press release:
“I’ve never been a fan of uniforms, but if anyone is going to outfit the U.S. Olympic Snowboarding Team, we’re the company that should step up and do it right,” said Jake Burton, Founder and Chairman of Burton Snowboards. “As with everything we design and manufacture, we have already brought together our creative people with some of our country’s best snowboarders to ensure that the final product will represent the riders, the sport and the U.S.A. in an authentic way. Our partnership with GORE-TEX enables the riders to rest assured that regardless of the weather in Vancouver, they will be warm, dry and free to do their best.”
“The crew at Gore is truly stoked to be partnering with Burton Snowboards to outfit the U.S. Snowboarding Team for the upcoming Winter Olympics,” says John Reaney, NA snowsports category leader. “The Burton/GORE-TEX® product and design teams are working side by side in the development of the most progressively styled and technically functional garments for our Olympic Team. With the Olympic snowboarding events taking place in Vancouver, where history shows weather can be a potential distraction, we’re confident our products will enable the riders to stay focused on the challenges of the event itself and not on the discomforts that bad weather can potentially bring.”
Burton has already held a roundtable with top pro snowboarders to review design concepts for the outerwear. Just like with all product development at Burton, riders will drive the design process of the Olympic outerwear from start to finish.
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February 2nd, 2009 at 9:07 am
Wow ! Did not see this coming , is this really news ?
February 2nd, 2009 at 9:34 am
Who is going to design this stuff? Every employee of quality has since quit working there.
February 2nd, 2009 at 10:09 am
this doesn’t sit too easy with burton’s original stance on the olympics - or can we expect to see the shackles olympic logo on the uniforms?
February 2nd, 2009 at 6:27 pm
DIKFOR?
February 3rd, 2009 at 10:30 am
naw, nateb left. he wasn’t quality.