SnowSports Industries America (SIA) and TransWorld Business have partnered for the second year in a row to create a custom pre-show publication for this year’s annual SIA Snow Show, titled The Guide. The special edition magazine has been built specifically for the snowboarding community, and is designed to help to better engage the industry—specifically, core snowboard retailers—with pertinent show information, new trends, up-to-date research, feature articles, and more.

We’re proud to present The Guide in its second annual glory. Give it a read below by clicking to expand the player and then use the sliding bar at the top of the page to zoom in. Also, search “SIA Snow Show” in the app store to download The Guide on your iPad.