Arbor Skateboards Releases The Whiskey Project
Arbor Skateboards goes back to its roots with the release of their latest endeavor, The Whiskey Project. The first edit showcases and embraces the heart of skate culture in Venice Beach. Check out the full press release and video below!
Venice, CA – July 9, 2013 – Living in the cracks behind the hype of today’s Venice, there is still a kid who started with nothing and has given everything to a life built on skating. Pushing past the hordes of tourists, the transplanted wealth, the performers, the hipsters, the valet class, past the muck, the grime, and the grease, you’ll find a core layer of youth, skating hard on and off the grid. For Arbor, they’re helping hold down skating’s street legacy, with talent that burns like that first pull off granddad’s bourbon. These individuals are making their mark with a distilled set of tricks crafted away from the limelight in the broken alleys, forgotten infrastructure, and public parks of our distracted, overly plugged-in world. The Whiskey Project is for them, the best young skaters from in-and-around Venice. A project they created, they run, and they front. A place to tell their stories, highlight their lines, and play their part in showing what skating’s roots were, are, and will always be. Raise a glass and enjoy The Whiskey Project.
Check out everything Whiskey Project here: www.arborcollective.com/whiskeyproject. Look for individual parts and other edits from The Whiskey Project coming soon. Also check out the Whiskey Project on Instagram: @WhiskeyProject. The Whiskey Project includes cameron Revier, Alec Beck, Olan Prenatt, Sean Imes, Tyler Davis, Sam Baker, and Justin Premeaux.
The Whiskey Project from Arbor Collective on Vimeo.