Fans look to the Burton U.S. Open with a mixture of anticipation, excitement, relief and sadness. This no-holds-barred event marks the end of the major contest season, as well as the bittersweet beginning-of-the-end of the snowboard season.
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The latest group Y event was held Wednesday, March 25 at The OC Tavern and featured a panel discussion on the benefits and drawbacks of brand collaborations. See photos right here.
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Not much of a recession going on at the 27th annual US Open held March 16-22 at Stratton Mountain, Vermont, where the top male and female winners took home $100,000 each for capturing the Burton Global Open Series (with US Open as the final stop) which is the largest single payout in the sport. Check out the photos.
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TransWorld Biz gets front and center as Oakley breaks out its new looks on Red Bull’s Big Apple catwalk. Check vids and photos of the raucous revue.
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On the manufacturers side of Thursday’s SIMA and BRA Industry Bootcamp in Huntington Beach, presenters emphasized finding solutions to maximize spending and connect to customers. Check out a detailed look at the discussions right here.
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SIMA chairman emeritus and Industry veteran Dick Baker, along with BRA chairman and ZJ’s Boarding House co-owner Todd Roberts addressed a group of approximately 200 retailers and manufacturers Thursday, March 19 at an industry-wide Bootcamp, presented by SIMA and BRA at Huntington Beach’s Hilton Waterfront Beach Resort. Baker and Roberts both emphasized the importance of industry members looking for opportunities to become stronger in the current economic climate.
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It’s almost time to make the annual trek down to Cabo for SIMA Surf Summit, and this year’s nominees have just been announced. Check them out, along with some memorable photos from last year’s awards.
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The season’s efforts to get out of the office and get clients into the elements to experience our sports first-hand wraps up.
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In addition to the trend report in our March issue, the online product preview for Fall 2009 footwear takes a broader look at brands across the board.
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Check out photos from Malakye’s second annual Office Booyz contest at Bear Mountain.
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