Features

Shop Spy: Outerwear Knowledge

In this new column TransWorld Business puts shops kids from across the country to the test on product knowledge, customer service, and sales skills. This installment focuses on the teched out textiles of snow outerwear.

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Steven Hemphill

TNF 2010-11 Gonzo Jacket

An A-To-Z Of 2010/11 Outerwear: The North Face and Matt Page

Matt Page lets us in on what The North Face is up to for the 2010-11 Season. See what new trends and styles you should expect from the long time outerwear company.

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Steven Hemphill

L to R: Men's Circa Jacket $179.99 and Annex Pant $179.99; Women's Swift Jacket $149.99 and Dutchess Pant $129.99

An A-To-Z of 2010/11 Outerwear: Special Blend

Product Manager Susan Stewart discusses Special Blends outlook for the 2010/11 season, how their outerwear line is taking shape, and what’s in store for the future.

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kailee bradstreet

Paul Shier, Blueprint

Catching Up With: Blueprint’s Paul Shier

After nearly 15 years of loyal service as a sponsored athlete to one of the UK’s oldest and most respected skateboard brands, professional skater Paul Shier is now having a go on the business side of Blueprint. Read the interview here.

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cullenpoythress

A Checklist For New Labels & Small Brands

What Should Young Companies Be Doing In The Current Economy?

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Jeff Harbaugh

NIke SB Dunk High

Top Sellers: New Haven, Connecticut’s Enclave

Store Manger and full-time buyer Ben Milewski breaks down what’s been selling at this New Haven-based shop.

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kailee bradstreet

Trent Bush and MFM

An A-To-Z Of ‘10-11 Outerwear - Sound’s Trent Bush

Commited to snowboarding and the expierance that goes into making outerwear Sound Outerwear is focused on making something that truly is better than the rest.

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Steven Hemphill

Billabong Acquires Swell

It’s been a while since there’s been an acquisition story, but with all the major players in the surf-lifestyle apparel business battling with the decision of whether or not to sell their products direct to consumers on the Internet, Billabong announced a creative solution to the dilemma on November 23 by acquiring Swell.com for an undisclosed sum.

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josh hunter

Action Sports iPhone Applications: A Cross Section Of Apps Worth Downloading

By the time this article hits cyberspace there will be well-over 100,000 iPhone applications available on Apple’s App Store. Considering that there are already millions of iPhone users globally it’s no wonder that businesses around the world are adapting to reach customers though this new platform. The action-sports market is no exclusion—Here are just a few examples of apps that are currently available from endemic companies.

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josh hunter

Grey Fox Jacket in plaid, $225

An A-To-Z Of 2010/11 Outerwear: Roxy’s Natalie Murphy

Roxy Designer Natalie Murphy discusses upcoming trends in outerwear and what the brand’s optimistic outlook for the future.

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kailee bradstreet

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