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mike lewis

Born and bred in Colorado, I’ve been riding snowboards for 20 years and writing about them for 15. Damn that makes me sound old!
Articles posted by mike lewis
Find out who’s leading the pack as the 2009/10 snowboard Exposure-Meter race gets underway.
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October 05 2009 |
1,479 views | 2 comments
Troubled small business lender CIT, upon whom much of the industry relies, announced a restructuring plan yesterday designed to keep the company out of bankruptcy by trimming $5.7 billion off its debts.
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October 02 2009 |
193 views | 2 comments
Make the most of your next trade-show with this expert advice.
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October 02 2009 |
252 views | 5 comments
Burton Snowboards has teamed up with resorts across North America to offer a free lift ticket with the purchase of just about any new 2010 deck.
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October 02 2009 |
377 views | 3 comments
The big mountain master has parted ways with Rossignol, his sponsor of 19 years.
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October 02 2009 |
868 views | 2 comments
In an era of contest consolidation, the Ride Shakedown is launching its first foray into the U.S. market this coming winter. Contest organizers Patryck Bernier and Brendan O’Dowd sat down with us to discuss effective brand partnerships, the future of contests, and their new clothing line.
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October 02 2009 |
887 views | 4 comments
Early season flakes equal excitement, especially this year as snow also equals sales. We’re all waiting on the edge of our seats, hoping to escape from behind our desks and trade them for a chairlift very soon and things are looking good!
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October 01 2009 |
282 views
Intrawest announced new helmet guidelines today including phasing in employee and ski school requirements.
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October 01 2009 |
400 views | 2 comments
Chad Perrin is officially a YES. man.
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September 30 2009 |
318 views | 2 comments
While Nike’s overall revenues declined 12 percent from last year, its action sports brands including Hurley, Nike, and Converse shined.
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September 30 2009 |
356 views