mike lewis


Born and bred in Colorado, I’ve been riding snowboards for 20 years and writing about them for 15. Damn that makes me sound old!


Articles posted by mike lewis

Early Season Ski Resort Bookings Up 2.1%

Ski resort room bookings made during August for August through January were up 2.1% over last year according to the Mountain Travel Research Program (MTRiP).

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mike lewis

Orange 21 Receives Nasdaq Delisting Warning

Orange 21, the parent company of Spy Optic, received a warning letter from Nasdaq yesterday that unless its stock price climbs above $1.00 in the next 180 days it will be delisted from the Nasdaq Capital Market

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mike lewis

SIA Releases 2008/09 Snowboard Intelligence Report

While the ‘08/09 snowboard season was bleak for many, there were some solid silver linings. Take a look in the rear view here as you set your sights on this winter.

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mike lewis

Electric Launches Rx Eyewear In Europe

Electric Visual is launching a new prescription eyewear line in Europe and evaluating bringing it to the States in the near future.

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mike lewis

Anton Nistl Named President Of DC Shoes’ Americas

Quiksilver announces footwear industry veteran will take the helm at DC as well as a new sponsorship deal with Ken Block.

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mike lewis

XSI Launches Action-Sports Health Insurance Plan

Riding every day and getting a job with health insurance are often like oil and water, but a new company has launched an action sports focused health plan for $17 per month. Xtreme Sports Insurance President Robert Scott explains the plan and his company’s partnerships with athletes, manufacturers, and promoters.

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mike lewis

Behind The Lens: TransWorld’s Get Real

TransWorld SNOWboarding is premiering its second full-length feature film, Get Real, tonight at its Carlsbad, California offices. We caught up with Joe Carlino, Nick Hamilton, and Adam Cozens for a sneak preview of what to expect and how they’ve fine tuned the business model in an ever changing digital age.

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mike lewis

New Online Action Sports Discounter Discusses Business Model

TheSurpriseStore.com is a new private online action sports sales site featuring deep discounts on action-sports brands. We caught up with founder Mark Freeman to find out how the site works and why he thinks this channel benefits everyone in the market place.

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mike lewis

China To Build Asia’s Largest Ski Resort

In a nod to the growing popularity of snowboarding, skiing, and the purchasing power of China’s middle class, the government of China’s western Xinjiang state announced plans for a new four-season ski resort in the Kanas region.

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mike lewis

STANCE & The Future Of Snowboarding Films

Jeremy Miller and Stan Evans’ new film STANCE is an all female snowboard film with a twist: a free download HD production designed to maximize views and drive integrated product sales through Backcountry.com. We caught up with Miller and Evans to find out more about this project and their thoughts on where things go from here.

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mike lewis

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November 6, 2009, 4:05 pm

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