About: lewism

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Born and bred in Colorado, I've been riding snowboards for 20 years and writing about them for 15.

Posts by lewism:

Behind The Scenes: Transworld Business Visits Nidecker’s Swiss Factory

TWBiz recently had the opportunity to take a tour of the Swiss facility and spend an afternoon with two generations of Nideckers and the company’s brand & marketing director discussing operations and the future of Europe’s oldest snowboarding brand.

mike lewis
Friday, May 16th, 2008 | 6,612 views | 15 Comments »
Chinese Quake Not Expected To Impact Snowboard Production

Despite its impact on millions of people, Monday’s earthquake in Sichuan province was located nearly 1,000 miles from major snowboard production centers.

mike lewis
Wednesday, May 14th, 2008 | 1,017 views | 6 Comments »
Upstarts: Launch Your Own Apparel Company for $50

nvohk launches “community managed” surf-inspired, eco-clothing brand that redefines an initial public offering

mike lewis
Wednesday, May 14th, 2008 | 1,675 views | 8 Comments »
Kmart Joins the Party with New Skate/Surf Clothing Line

Discount retailer to launch new boardsport inspired brand, Boarding, in June

mike lewis
Monday, May 12th, 2008 | 1,569 views | 12 Comments »
Andreas Wiig Captures Snow Exposure-Meter Title For Second Straight Year

Wiig put the cherry on top of one hell of a year by sticking the Exposure-Meter title again. Transworld Business caught up with the Norwegian rock star to share the news and get his reaction.

mike lewis
Monday, May 12th, 2008 | 1,534 views | 4 Comments »
May Makboard Mishap

The May print issue of Business just dropped and despite its overwhelming awesomeness, snow news contains a glaring photo error. We would like to apologize to our readers and the fine people at Makboard and 9010 for this slip.

mike lewis
Saturday, May 10th, 2008 | 662 views | 1 Comment »
Behind The Scenes: Transworld Business Visits The GST Factory

Transworld Business recently had the opportunity to spend a day with GST’s owner Thomas Berger at the factory and get his perspective on the importance of quality, the future of snowboarding, partnering with brands, and why ski companies that make snowboards suck.

mike lewis
Friday, May 9th, 2008 | 1,067 views |
Snow Exposure Meter: Andreas Wiig Regains Lead; Captures ‘07-’08 Title

After a heated battle, the final tallies for this season’s snow mags are in, and Andreas Wiig has edged the Flying Tomato out of first place to claim his second straight Exposure-Meter title. Wiig, who trailed White by 1,025 points going in to this month, snuck by to gain a slim 375-point margin and lock [...]

mike lewis
Friday, May 9th, 2008 | 1,757 views | 2 Comments »
Transworld SNOWboarding Announces Promotions

Transworld SNOWboarding announced today that Managing Editor Annie Fast has moved into the editor’s seat and that Photo Editor Nick Hamilton has the lofty new moniker of Director of Photography and Video.

mike lewis
Thursday, May 8th, 2008 | 599 views | 6 Comments »
EuroSIMA Snow Ball ‘08

The European snowboard industry took time out from its busy forum schedule to recognize the companies and individuals that had the biggest impact during the season. The drinks were flowing, mystery porridge was being served, and people were dropping in to the slide that doubled as an entrance to the bar.

mike lewis
Monday, May 5th, 2008 | 546 views |
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