mike lewis


Born and bred in Colorado, I’ve been riding snowboards for 20 years and writing about them for 15. Damn that makes me sound old!


Articles posted by mike lewis

VF Corp. Raises Q2 Guidance

VF Corp, parent company of Vans, Reef, and The North Face, raised its second quarter earnings outlook on Monday, June 30, sending shares up 4 percent after hours.

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mike lewis

How To: Burton’s VP Clark Gundlach on Battling Gray Marketing

Burton’s Clark Gundlach discusses the company’s efforts to curb gray marketing, a new dealer agreement, and shutting down product sales at Costco.

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mike lewis

Bike To Work Day

Tomorrow, June 25, is bike to work day in Colorado. Here’s some interesting stats as employees struggle with $4 gas and the snow industry struggles with some seriously crazy weather.

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mike lewis

Building A Brand In Uncertain Times

Forum Snowboards’ Founding Fathers Peter Line and Steve Ruff sound off on launching and growing a company in difficult economic times.

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mike lewis

New Zealand Snowboard Resorts Push Back Opening Dates

Unseasonably warm weather delays opening salvos of shred.

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mike lewis

Wolf Creek Ski Area

Bodies Of Two Missing Snowboarders Found

The bodies of two snowboarders missing since early January were found on Monday outside Wolf Creek Ski Area.

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mike lewis

Colorado Ski Country Cuts Staff/Marketing Campaign

CSCUSA announced that it will end its print/broadcast campaigns and has cut one-third of its staff in the wake of Vail Resorts’ pull out from the Colorado ski industry representative.

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mike lewis

Update: United & US Air to Charge $15 For First Checked Bag

Transworld Business follows up on new baggage charges sweeping the friendly skies and their expected impacts on the snowboarding industry and rental market.

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mike lewis

Future Snowboarding Magazine Calls It Quits

Transworld Business has learned that Future Snowboarding Magazine closed its doors today and will discontinue its print and online operations.

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mike lewis

Quiksilver and Kohl’s Announce Exclusive Partnership on Hang Ten Merchandise

In the latest action sports/discount retailer partnership, Quiksilver will be designing Hang Ten merchandise for sale at Kohl’s.

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mike lewis

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November 25, 2009, 4:03 pm

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