mike lewis


Born and bred in Colorado, I’ve been riding snowboards for 20 years and writing about them for 15. Damn that makes me sound old!


Articles posted by mike lewis

Rossignol Licenses Apparel to Look Cycle

The endeavor will be owned by Look Cycle and run by Jean Holvoet, who launched Rossignol apparel. Rossignol’s current apparel team will continue to operate the division out of Rossignol’s headquarters in Moirans

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mike lewis

An A-To-Z Of ‘10/11 Outerwear: 686

We’re kicking off the winter season with an in-depth look at all things outerwear. As you gear up for trade shows and buys, we’ll take you inside the minds of top designers to see what trends are shaping next year’s outerwear for all your best-selling brands from a-to-z.

While not technically an A, we’re getting the ball rolling this fine Monday with the number 686. We sat down to pick the brains of Mike West, Leila Jalili, and Jono Zacharias.

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mike lewis

Copper Mountain Opening Day Photos

The season openers are coming in fast and furious. Here are some shots from Copper’s opening day today:

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mike lewis

Jeff Cormack. Chaos' photo.

Chaos Headwear Announces ‘09/10 Snowboard Team

Find out who made the cut and who re-signed their contracts.

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mike lewis

Jeremy Fish Opening Tomorrow In Laguna

The Laguna Art Museum will host an opening reception for Fish’s art show, Weathering The Storm, tomorrow, November 7. Get the details here.

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mike lewis

Keystone Opening Day Action

Keystone kicked off its season today ahead of schedule and thanks to cold temperatures and solid snows they are boasting an impressive looking park.

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mike lewis

Totino's teammates and FRENDS Danny Davis and Mason Aguirre.

Mason Aguirre Signs With Totino’s

Aguirre joins FREND Danny Davis on the pizza powered team.

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mike lewis

AASI Team Training And Woodward At Copper

Kick the season off on a private mountain and take over Woodward at Copper? Sign me up! TransWorld Business joined the Snowboard Team Riders to find out what’s new for the season and how they’re working to get more people hooked on the shred.

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mike lewis

Ride Names Shawn Penrod US Sales & Marketing Manager

Ride Snowboards has promoted long-time Rockies sales rep Shawn Penrod as its new US Sales & Marketing Manager.

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mike lewis

Boulanger is in the Exposure-Meter driver's seat as the race heats up.

Annie Boulanger Takes The Exposure-Meter Reins

Catch up with big mountain riding’s leading lady Annie Boulanger who has just claimed the top spot in the Snow Exposure-Meter race on the EM, women’s snowboarding, and working with Nike Snowboarding.

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mike lewis

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