$10,000 Nixon Watches Presented to Maloof Money Cup Winners

Press Release

• July 15 2008
• 9 comments

OFFICIAL PRESS RELEASE - ENCINITAS, CA- The first annual Maloof Money Cup went down July 11-13 at the Orange County Fairgrounds in Costa Mesa, CA, offering the largest purse of any professional skateboarding competition to date with over $450,000 in prize money up for grabs. In the spirit of breaking records, Nixon crafted two unique timepieces to present to the winners of street and vert to commemorate the inaugural event.

To compliment the record setting prize money, Nixon worked with event visionary Rob Dyrdek to produce a pair of extremely covetable timepieces each valued at over $10,000 USD. Each watch awarded is the 51-30 model featuring a custom 300 meter Swiss-made automatic movement with 23 karat gold plated stainless steel case, sapphire crystal and custom rounded bezel set with 76 white baguette diamonds equivalent to one and a quarter carats. These unique pieces are additionally highlighted with genuine white stingray bands and custom engraved casebacks.

“In keeping with the theme of ‘the best and biggest’ in the sport’s history, we were honored to have the opportunity to create something so unique for skateboarding’s top pros. The watches represent the best in materials, design and craftsmanship and are two of the most valuable watches to date that we’ve had the opportunity to create,” stated Nixon co-founder and Marketing Director Chad DiNenna.

With no expense spared on the street course and vert ramp created solely for the Maloof Money Cup, the biggest names in skateboarding were present to showcase their talents. When the dust settled it was Nixon’s own Paul Rodriguez taking top honors in street while Pierre-Luc Gagnon captured the watch and title in vert.

About Nixon
Founded in 1997 in Encinitas, CA, Nixon is the premium accessories company for the youth lifestyle market. Focused on making the little stuff better, Nixon’s line of watches and accessories can be found globally in specialty surf, skate, snow and fashion retailers.

About the Maloof Money Cup
The Maloof Money Cup is the premier showcase for professional skateboarding in 2008. This three-day festival, and WCS sanctioned U.S. Skateboarding Championship, took place July 11- 13, 2008 at the OC Fair & Event Center in Costa Mesa, California during the opening weekend of the OC Fair. Including three professional U.S. Championship Competitions Men’s and Women’s Pro Street, and Men’s Pro Vert – and the U.S. Amateur Championships, the Maloof Money Cup boasts the largest purse in the history of professional skateboarding with over $450,000 in prize money, while setting the benchmark at each prize level.