Tilly’s Appoints New President And CEO

Tilly’s has appointed Daniel Griesemer as its new president and CEO, succeeding Hezy Shaked, who has served as the retail chain’s chairman of the board, president and chief executive officer since c0-founding the company in 1982. Shaked, who will continue to sefve as chairman of the board of directors, will also be heading up the newly created position of chief strategy officer for Tilly’s in the future:

Prior to joining Tilly’s, Mr. Griesemer served as President and Chief Executive Officer of Coldwater Creek, Inc. from October 2007 through September 2009. He also held the positions of Chief Operating Officer and Executive Vice President of Sales and Marketing, as well as other executive posts at Coldwater Creek from 2001 to 2007. He began his career with Federated Department Stores and later held management and senior positions at firms such as Macy’s, Inc. and Gap, Inc.

“We are very pleased to welcome Dan to the Tilly’s team,” said Mr. Shaked. “He is an experienced and energetic leader, with an extensive background in specialty-store environments. I believe that his significant experience and insight will guide Tilly’s to an even brighter future. Over the next several months I will be working with Dan to ensure a smooth transition and look forward to further contributing to the growth of Tilly’s in my new role. I am confident that, under Dan’s direction, Tilly’s will continue its growth while remaining true to its heritage.”

Mr. Griesemer said, “I am excited to be joining Tilly’s at this time of great opportunity. Tilly’s entrepreneurial spirit has created a solid foundation for future growth and I believe it is well-positioned to further its leadership position in the industry.”

About Tilly’s

Tilly’s is a specialty retailer that offers an eclectic assortment of clothing, shoes and accessories. Tilly’s carries the latest fashions from the top brands in the skate, surf, motocross, street and action sports lifestyle apparel industries. Headquartered in Southern California, Tilly’s currently operates 125 stores in Arizona, California, Colorado, Delaware, Florida, Maryland, Nevada, New Jersey, New York, Pennsylvania and Virginia. For more information visit tillys.com.

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