Motocross: The Next ‘It’ Thing For Action Sports?

TransWorld Business June 2010 Cover

In our June issue, TransWorld Business examines Motocross’ California roots in our anchor feature. We delve into defining what “action sports” really means in 2010 with a long overdue look at the blurring lines between board sports and motocross, and the companies finding opportunities by breaking down those boundaries.

In the first of a series of events linking the magazine’s editorial content to live, thought-provoking discussions, TransWorld Business and group Y will host a panel discussion, “The Expanding Umbrella Of Action Sports: Why Motocross Is The Next ‘It’ Thing Wednesday, June 30, at La Jolla Group headquarters. The panel features a diverse line-up of industry veterans, including Metal Mulisha’s VP of Marketing Bill Gage, DC’s Marketing Director Brian Cassaro, Volcom’s MX Brand Manager Troy Powell, Fox Director of Global Marketing Jim Anfuso, Surfside Sports Owner Duke Edukas and VP GMM of West 49 and Compound Ride Shop Pete Kershaw. The panel will be moderated by TransWorld Motocross Publisher Marc Fiore.

TransWorld Business & group Y Motocross Panel

TransWorld Business & group Y Motocross Panel

TransWorld Business wants to know what questions you’d like to hear answered at our upcoming panel discussion. Please contribute questions for the panelists, constructive feedback, and ideas below.

For more information about the event and to check out registration details below or CLICK HERE.

REGISTRATION

$25 Pre-Registration, $30 at the door (cash) Click here to Register
- includes admission to panel discussion, food & drinks, networking opportunities, and 1 year subscription to Transworld Business VIP Membership

$20Transworld Business VIP Members  Click here to Register
- please enter promo code at check out – must pre register to get this discount, no walk-ups

$80 – Transworld Business / group Y Panel Discussion Series Package Click here to Register
- pre-register now for all 4 upcoming panels and 1 year subscription to Transworld Business VIP Membership

Doors will open at 6:30 p.m. Apps, drinks, beer and wine will be provided.

The panel discussion will begin promptly at 7:30 p.m.

group Y and TransWorld Business invite all those involved with the action sports, youth marketing, brand marketing, entertainment & communications industries to attend. College Students interested in action sports and youth marketing are welcome to join us.

PLEASE READ:
-Pre registration ends on Tuesday, June 29nd at midnight. If you are not pre-registered and paid before it closes, you must pay the walk-up fee of $30-CASH ONLY-at the door.
-If you need a receipt for business purposes, please use pre-pay!

For other questions and/or problems with registration, please email  info@groupYnetwork.com

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