Pro skaters Torey Pudwill and Jordan Hoffart have joined forces with ISIS, a new device accessory brand, to design custom signature iPhone and laptop shells, as well as a signature Torey Pudwill backpack with a shock-resistant laptop slot and skate straps to carry a board. The iPhone shells are available at retail now and have an MSRP of $28. The TP backpack hits retail June 1 and is priced at $70.
“March 24, 2010 – San Clemente, CA – ISIS, a hip, new device accessory brand backed by pro-skaters and pro-surfers alike, is proud to announce its latest collaborations with Torey Pudwill and Jordan “Hoff” Hoffart. As part of its Spring 2010 collection, ISIS teamed up with these ripper skaters to produce unique, functional and design-driven products that are geared towards those that work hard and ride hard.
Torey Pudwill, skate thrasher and Copenhagen Pro Champion, developed his signature ISIS collection that includes two bold accessories: the “TP Pack” and the “TP Shell”. Each product flaunts artwork from world-renown artist Adam Haynes and is designed for functionality and durability out on the street.
“I am stoked to team up with ISIS and design a collection that protects my laptop and iPhone while I’m traveling or skating. The ‘TP Pack’ stores all my gear, has a shock-resistant laptop slot and, most importantly, skate straps to carry my board,” says Torey. This pack also boasts a fleece-lined sunglass/ipod pocket with a headphone jack for music.
Just as eager to join forces with ISIS, Jordan “Hoff” Hoffart – a favorite skateboarding personality – designed the “Hoff Shell” in his signature color purple. The 2009 Dew Tour ‘top 10 skater’ threw his lucky horseshoe inside and autographed the interior of his shell.
“If you’re like me, you spend a lot of your time slamming hard! My ISIS ‘Hoff’ shell is meant to bring your phone some good luck, by giving it the best protection available. Plus, like all of ISIS’ products, it is made of recycled materials and is designed for optimal function and style”, says Hoffart.
The “Hoff” shell is compatible with the iPhone 3G/S and delivers a two-piece, flush vertical snap construction, direct access to all device features, and a rubberized finish. Plus, a screen shield and applicator tool are included! Check out the ISIS website www.ISISGear.com to see more of the ISIS collection!
About ISIS – Exploding style and color in an industry dominated by corporate themed black and gray, ISIS connects the dots between technology and fashion with design-driven laptop and iPhone protection. Used and endorsed by fascinating characters from all walks of art, music and action, ISIS’ products help individuals transcend the boundaries or traditional lifestyle. www.IsisGear.com”

