Target Re-signs Shaun White For Exclusive Line

Press Release

• February 18 2009
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February 18, 2009 – Target today announces the return of the Shaun White 4 Target collection.  The clothing line will feature a compilation of new looks for young men and boys that will be available year-round beginning early this fall.
“We are really happy to be continuing the line. It’s such a great relationship with Target and we’re excited about the direction we are going with the collection,” said Shaun.
After a successful limited edition line premiere in fall 2008, Shaun and Target decided to collaborate again to produce a fashionable line of apparel inspired by Shaun’s life, along with his interest in music and travel.  These influences will be reflected in the hand-drawn art and humor infused throughout the line and is epitomized by the return of the skate monster that debuted in the limited edition launch. The collection will be filled with reasonably priced pieces including: denim, hooded sweatshirts, jackets, graphic tees, wovens and shorts.
Trish Adams, senior vice president, Target, had this to say, “This collection is a tremendous addition to our product offering for boys and young men.  Shaun White 4 Target offers our guests unique designs that are a clear reflection of Shaun’s lifestyle, personality and his many interests at unbelievable prices.”
“We can’t wait to have the line back in stores and online,” said Troy Michels, Target Lifestyle Marketing.  “This is such a great addition to our partnership with Shaun and we’re proud to be bringing the line back.”
The Shaun White 4 Target collection will be available at all Target locations and online at www.Target.com.
Additional information, images and sample product will be available this spring.

About Target- US
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at more than 1,675 stores nationwide and at Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of Education. Today, that giving equals more than $3 million a week.