IPATH Family Expands With New Additions To The Sales Team

OFFICIAL PRESS RELEASE:

New Blood Joins The Existing Sales Team To Continue IPATH’s Push Forward

March 31, 2009 –IPATH is continuing its push forward with the addition of new sales support team members to its growing family. Beginning immediately, industry veteran Pepe Landa will be joining IPATH, in addition to a wealth of international and regional talent joining the rep force.

Anyone popping over to IPATH’s booth at ASR would have noticed a few new faces in the mix, Pepe’s among them. A native of Venezuela and long-time SoCal transplant, Pepe brings more than twenty years of sales and retail experience to IPATH. His diverse background with brands that include Ocean Minded and Gravis will further help IPATH expand in both the US and abroad.

Following our internal sales charge will be a network of new and long-time reps that will make sure key shops are taken care of and new doors are opened for IPATH. New additions to the IPATH rep force include Kevin Campion (Central and Northern California), Joe Jackson (Southern California, Nevada, Arizona and the Rockies), Bob Garcelon (New England), Manuel Fernandez (Puerto Rico), Steven Betancourt (Florida), Trevor Moore (Hawaii and Guam) and Joshua Mercer’s GCM LLC (New York, New Jersey, Pennsylvania and Delaware). These guys are joining long-time IPATH reps John McDanel (Mid-Atlantic) and Peter Harvieux (Midwest), who’ve been holding it down for years.

IPATH’s international sales efforts are now going to be led by Gustavo Pierry. He comes aboard April 1st with many years of experience with such brands as Oakley and Rip Curl. Gustavo is a Brazilian transplant and now makes his home in Southern California.

Pepe and the new reps are joining a seasoned IPATH crew that’s been pushing the brand forward for years, some since the beginning. Travis Matsdorf has been with IPATH since the iconic Cats shoes emerged on the scene and will continue on in his role handling the key account business with all major IPATH retail partners. Marv Flores also continues in his multi-faceted role as part of IPATH’s rep and retail communications team, in addition to facilitating IPATH’s many band connections and music relationships.

Watch for more updates to come from IPATH in the near future, including both skate and surf team updates, information on the big office move and new developments from the rapidly expanding IPATH Roots Crew page (ipathrootscrew.loopd.com).

For additional information on IPATH please visit www.ipath.com or call or call 1-877-864-7284.