Incase and Stussy Join Forces to Release Series 001 Collection
PRESS RELEASE: SAN FRANCISCO—March 28, 2013—Incase and Stussy are proud to announce the availability of the Series 001 Collection, a full range of bags, accessories and coordinating apparel for Spring 2013. The Series 001 Collection fuses Incase’s expertise in superior technology protection with utilitarian, military-inspired designs for the utmost mobility demanded by a global, connected lifestyle.
The Series 001 Collection includes three signature Incase bag designs updated in a premium material set with enhanced functionality. The Backpack, Duffel and Camera Field Bag feature heavy-duty 1680D nylon construction and weatherproof-coated panels that give the bags their dual texture look while also providing added durability. A Velcro panel on each bag allows for subtle branding via a detachable badge and added customization with an assortment of patches (sold separately).
Whether used independently or in combination, the bags in the Series 001 Collection form a modular carrying system that easily adapts to the demands of long expeditions or short missions. Each bag features exterior webbing that creates a gear attachment ladder system for flexible storage options through the addition of utility pouches. The Duffel’s large cargo capacity and integrated notebook compartment make it a prime choice for overnight travel. The Backpack and Camera Field Bag both include a concealable and removable rain fly, ensuring critical technology and daily essentials stay protected in inclement weather situations.
Small goods in the collection, such as the Capsule In Ear Headphones, Slider Case for iPhone 5 and Utility Pouch function as stand alone accessories or as complementary extensions to the bags in the collection. The Series 001 Collection also includes a selection of tees and caps featuring both brands’ iconic logos. This capsule apparel series reflects the quality and heritage Stussy is known for and is Incase’s first release of collaborative apparel.
The Incase | Stussy Series 001 Collection is available starting today at goincase.com and Stussy Chapter Stores worldwide with prices ranging from $19.95 to $299.95. To learn and see more, visit goincase.com/stussy and stussy.com.
When Shawn Stussy began selling hand-screened tees along with his surfboards around Laguna Beach more than 25 years ago, he single-handedly redefined what casual fashion looks like, and means. The first to draw inspiration from the then very underground subcultures of skate and surf, and combine them with burgeoning music scenes, a work wear and sportswear aesthetic, Stussy fathered what is now an explosive product category of the apparel market.
With flagship stores in New York, Tokyo, Los Angeles, San Francisco, Milan and London, Stussy remains at the forefront of streetwear culture through consistently pure product, exclusive collaborations and alignments, controlled distribution and a vast worldwide network of cultural creatives that make up the “Stussy tribe.”
Founded in 1997, Incase creates products to protect and enhance the technology that is essential to our lives. Designed to meet the needs of individuals across all interests, professions and passions, Incase products promote design simplicity and offer intuitive functionality to provide users with a fully integrated mobile experience.